Web Media
Case study

Lumière Beauty

A polished beauty brand identity plus automated follow-up that keeps customers coming back.

Lumière Beauty
Services
Brand Identity + Automation
Industry
Beauty & D2C
Timeline
3 weeks

The challenge

Lumière Beauty had a loyal following but an inconsistent look and no system to bring customers back after the first order.

  • Inconsistent visual identity
  • One-time buyers, no repeat flow
  • Manual, ad-hoc follow-up
  • No post-purchase journey

What we did

We built a cohesive brand system and set up automated WhatsApp and email flows for welcome, follow-up, and reactivation.

  • Brand identity & packaging style
  • Automated welcome & follow-up flows
  • Retargeting & reactivation
  • Post-purchase journey

The result

The brand looks consistent everywhere and follow-up runs on autopilot, bringing more repeat orders.

  • A consistent, premium look
  • More repeat purchases
  • Less manual follow-up

Our brand finally looks consistent and the follow-up runs itself. Repeat orders are up.

Sara Al-Otaibi
Sara Al-Otaibi
-
Beauty Brand Founder

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